Our solution
Dynamic training with measurable results
TechMark is a proven executive education program for developing managers
to be effective in a business world that is highly uncertain, complex,
and ambiguous. A cross-industry training solution, TechMark tailors its
programs according to different management styles and client cultures
for global companies in North America, Europe, Latin America, and Asia.
TechMark is focused on enhancing clients’s strategic management
and decision-making skills in order to help them adapt to today’s
ever-changing global environment.
A simulation for today’s business environment
By simulating a mature business environment, TechMark programs place
participants in a global market. In the TechMark world, executives participate
in activities involving the whole organization — including R&D,
manufacturing, marketing, accounting, and operations — and work
to reach an established goal through teamwork. The programs deliver a
great deal of today’s most current business knowledge and operational
skills, such as analysis of a business environment, creation of market
opportunities, financial analysis, capital operation, teamwork, strategic
decision-making, and more.
Teamwork that works
TechMark combines relevant lectures, decision results analysis, and
group decision making. Participants are usually middle-level and senior-level
managers of a company. Each session typically includes 30 people and
the program lasts for two and a half days. The learners are usually divided
into five teams that compete with each other. In a dynamic market environment,
each group goes through six rounds of decision-making activities covering
R&D, manufacturing, and marketing. As in the real world, the team’s
performance will be determined by the financial results and stock prices.
Through this experience, participants learn to think on a company-wide
rather than on a departmental basis, sharpen their analytical skills,
and comprehend the core elements in corporate administration.
Thinking globally
As TechMark training has spread worldwide, we continually create new
content in response to the needs of our multinational clients. TechMark
now offers a value chain version for the service industry, a telecom
version for large telecommunication companies, a version focused on economic
value administration (EVA), and business versions tailored for different
industries. Regardless which program you choose, each includes core competencies
that are unique to TechMark.
Core competencies
- Dynamic learning: Unlike passive lecture-based programs,
TechMark is a hands-on experience with role-playing and computer-based
simulations. Participants are actively involved in decision-making
situations and learn the consequences of their choices.
- Holistic view: When managers can’t think beyond
their departments, the whole company stagnates. In the TechMark environment,
executives learn the interdependencies of all groups. They see how
their decisions affect not only other departments, but also partners,
suppliers, and customers.
- Strategic and operational perspectives: There is
often a chasm between the strategic thinking of executives and the
operational thinking of middle managers. TechMark connects these two
views, so everyone is working toward the same goals.
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