Learning in real time
Keeping pace with the volatile global business
environment, TechMark offers a portfolio of high intensity two- and
three-day programs. TechMark is built around an ever-evolving computer
simulation through which executives learn how all business aspects
are interwoven — and act accordingly.
Typical participants
TechMark participants typically range from mid-level executives and
heads of departments and business units to presidents and CEOs. Our students
come from all geographies and industry segments — including manufacturing,
financial, utilities, and services companies.
TECHMARK COURSES
Business Acumen: Maximizing Return on Investment
This flagship TechMark course has been delivered to organizations in
North America, Latin America, Europe, and Asia-Pacific. Business Acumen
is a cross-functional, integrative, and competitive exercise focused
on collaborative learning and strategic and operational decision-making.
You can use Business Acumen as a standalone program, or as an introductory
or ending segment of a long-term executive training program.
Accounting & Finance for Non-Financial Managers
The flow of money affects every department in your organization. Yet
few managers have formal training in the principles of accounting and
finance. This program has been specifically designed to help non-financial
managers expand their financial knowledge so they can maximize the performance
of their business groups.
Building and Managing Project Teams for Creativity and Innovation
Although some work in today’s organizations is accomplished individually,
success is usually achieved through collaboration. Increasingly, employees
are required to work in virtual teams that span multiple locations and
communicate in both real-time and non-real-time environments. Through
this course, executives will learn how to achieve creativity and innovation
by effectively building and managing teams — wherever the team
members are located.
Soon to Be Released! Service Business Management
The global economy is increasingly dominated by service businesses.
Service Business Management will be released in September 2005 as a service
industry version of our most popular Business Acumen simulation. In addition
to the essential functions of business such as marketing and finance,
Service Business Management covers issues distinctive to services such
as customer satisfaction, capacity utilization, service quality, and
customer relationship management.
CUSTOM-DESIGNED PROGRAMS
In response to requests from clients around the world,
TechMark is now offering a special service of custom programs, in which
the training programs are designed and developed according to each company’s
own management style, corporate culture, industry, and competitive environment.
Have a special need? Let’s talk about it.
What happens in the TechMark World?
Real-world Learning:
Research shows that participants of a training program in a simulation
and competitive form have a visual cognition as high as 70–90%.
In TechMark, the participant becomes a member of a decision-making team
of a virtual company and makes decisions based on a large number of factors.
Computer Simulation:
Unlike other simulation programs, TechMark presents a dynamic economic
system that simulates a realistic market environment. In the program,
just as in reality, the macro economic environment, competitor strategy,
and client behavior modes change all the time. Through an innovative
and advanced simulation, participants consider the influence of corporate
financing on the market, consumers’ purchasing behavior, the interaction
between competitors’ pricing and the market, and the different position
of creditors and stockholders on business operations.
Integration:
TechMark enables the participant to be thoroughly acquainted with the
mind-sets of different levels of management in the company. The class
is divided into teams that compete against each other. Teams integrate
what they learn by establishing a strategy, implementing that strategy,
planning specific tactics, and assessing the success of the strategy
by comparing forecasted performance with actual results.
Team Interaction:
All participants are actively involved in group discussions. Professors
pay close attention to each participant and choose a method of teaching
according to the different characteristics of each participant. All the
trainers of TechMark are highly skilled in controlling the rhythm of
the class and guiding each participant to consider all the issues before
making a decision.
Dynamic Learning Materials:
TechMark’s professionally-designed diagrams and charts bring theories
and concepts to life and make concepts much easier to understand. By
working with these graphic materials, participants gain a deeper understanding
of what they have learned. This unique and effective interaction helps
participants integrate their practical knowledge and experience with
what they have learned within the shortest period of time.
Excitement:
In the TechMark world, participants are encouraged to take risks and
try whatever business strategy they choose. After analysis, calculation,
and forecasting — whether the result is an achievement or a disappointment — the
experience is always coupled with excitement, anxiety, reflections, and
pride. Through team-based competition that connects participants, friendships
often form. In the TechMark world, there are no absolute victories or
defeats, but the endless joy of exploration. |